I believe that the most powerful tools in the world shouldn't require a computer science degree to master. My background is varied across agencies, in-house marketing teams, and the high-stakes world of Higher Ed marketing — building programs, scaling enrollment, and navigating the digital noise.
At my core, I am a creative builder who thrives on the “how” as much as the “why.” I built this space for the professionals facing tech setbacks and the new generation of employees looking for more than just a template.
I went to school for photography initially, earned my Associate's Degree, and dove headfirst into the world of marketing — posting on social media and creating content. I shifted into paid advertising at a startup agency and later worked in-house at PPG Architectural Coatings. There, I grew substantially in my skillset from media planning, to website analytics, to SEO, and building reports for stakeholders.
I left to work at an agency as a digital strategist focused on owned channels like websites and social media. Then moved to a market research consulting firm, and now work in higher education. I have always worn multiple hats in every job and always approached new tasks with an attitude of “it's ok to fail and fall” and never afraid to try something new.
I'm here to show you that with a bit of curiosity and the right AI collaboration, improving the quality of your work isn't just possible — it's actually enjoyable.